Want to see exactly where your lead source data is breaking?

Right now, your reporting probably looks fine at a glance, but you already know it isn't fully reliable.

“Direct” showing up where it shouldn’t.

UTMs disappearing between click and CRM.

Lead sources getting overwritten by forms, calendars, and automation tools (often inside CRMs like GoHighLevel or HubSpot).

Facebook, Google, and your CRM all telling slightly different versions of the truth.

And when a client asks the question that actually matters

You don't get a clean answer, you reconstruct one.

What's actually happening

In most performance marketing stacks, lead source data breaks between:

ads → forms → calendars → CRM → reporting

Not because tracking doesn't exist, but because it gets overwritten, dropped, or re-mapped along the way.

So by the time a lead lands in your CRM:

• UTMs are missing or stripped
• “Direct” traffic is inflated
• Lead sources don’t match across systems
• Reporting becomes something you piece together manually

Here's what I do instead of “selling you a system”

I don't start by changing anything.

I start by diagnosing one account and showing you exactly where your lead source data is breaking.

To do that, I need read-only access to your CRM, forms, and calendars and an export of your automation configs (Zapier/Make).

In most setups, it's a small number of failures stacking up:

• Overwritten lead sources inside the CRM
• Missing click IDs (GCLID / FBCLID equivalents)
• UTMs lost in forms, calendars, or redirects
• Duplicate or re-attributed leads across tools
• Inconsistent field logic between systems

What you get from the diagnostic

You walk away knowing:

• Exactly where your tracking breaks
• Which systems are causing data loss
• What is affecting your reporting accuracy
• What is safe to leave alone vs what is costing you visibility

No implementation. No changes to your stack. Just clarity on exactly where your lead data is breaking.

How it works

1. Send me "Diagnostic" on LinkedIn.
2. I'll ask for read-only access to your CRM and automation so I can trace the full data flow. View only, no changes to your setup.
3. Within 48-72 hours of receiving access, I'll send you a video showing exactly where your lead source data is breaking.
4. If you want it fixed, I'll give you a fixed price, no surprises.

The diagnostic is completely free, no obligation.

Who this is for:

Performance marketing agencies running paid media where reporting accuracy affects:

• Optimization decisions
• Client trust
• Retention conversations
• Scaling decisions

Who it's not for:

Agencies that are fine making decisions on data they don't fully trust or don't see as a real problem yet.

Next Step:

Go to my LinkedIn profile and send "Diagnostic", I'll pinpoint where your lead source data is breaking.

If we are not connected, please send it to [email protected] instead.

Prefer a call first? Book a 15-minute chat.

I'm Dhruv. I fix lead data for performance agencies. Engineer. Independent.

[email protected]